Hey Everyone,
I was tasked at the last board meeting to evaluate our Parks Pantry Micro Market Usage and make suggestions for moving forward. A quick thanks to @FrenchFrog for building the graph and helping with the excel data.
Below is a graph of top 11 categories of items sold at the DMS Micro Market from Jan-2017 to Oct-2017:
(The vertical axis is quantity sold and the horizontal axis is the time period of the sales.)
Assumption made in the graph:
- We combined the categories of Energy Drinks and Energy Shots in to Energy Items
- We combined all categories with Fresh in the title under Fresh Food
- We combined Frozen and Refrigerated Non-Fresh Items under Refrigerated Non-Fresh Items
- We combined Juice and Non-Carbonated Items under Non-Carbonated Items
The large decline in October is due to the sales tally being pulled before the end of the month.
Here are the exact tallies for the graph:
Excluding October due to partial information we as a group purchased $49,174.62 worth of food in our Micro Market from January to September in 2017. This averages out to $5463.85 per month.
Beverages are our most purchased items by far, taking the top 3 categories sold and 5 of the top 11 categories. In talking to others in the industry this is common to all vending and micro markets.
Notice in our data we have 2 categories for Soda, 20 oz. Bottle and 12 oz. Can. These 2 categories when combined make for nearly 1/3 of all items sold in our Micro Market.
As I continue to gather information I had one question from the data,
What is your deciding factor for purchasing a 12 oz Can of Soda or a 20 oz Bottle of Soda?
- I buy canned sodas only when the bottled soda is unavailable
- I buy bottled soda only when the canned soda is unavailable
- I buy canned soda because the price point is lower
- I buy bottled soda because they are cheaper per oz
- I buy bottled soda because I want the bottle
- I buy canned soda because I want the can
- I buy canned sodas for a reason not listed
- I buy bottled sodas for a reason unlisted
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