From
[quote]
But automakers are more excited by the revenue possibilities when vehicle-generated data creates a more customized experience for riders, generating higher premiums, and lucrative tie-ins with third parties, such as retailers. “The reason (the camera) is going to sweep across the cabin is not because of distraction … but because of all the side benefits,” said Mike Ramsey, Gartner’s automotive research director. “I promise you that companies that are trying to monetize data from the connected car are investigating ways to use eye-tracking technology…” Carmakers could gather anonymized data and sell it. A billboard advertiser might be eager to know how many commuters look at his sign, Ramsey said. Tracking the gaze of a passenger toward a store or restaurant could, fused with mapping and other software, result in a discount offered to that person.[/quote]
How will the car “phone home” with the data? If I do not succumb to subscribing to a data package, will it grab bits of bandwidth from free Wi-Fi hotspots it may detect?
