Hello all!
George Kellas here (first post!)
I recently joined DMS and wanted to see if there is interest in a basic digital marketing skillset. I have been creating videos/photos for over a decade for the internet age, and have experience on most major social media platforms (Facebook, Instagram, Twitter, YouTube).
I think makers can use content creation, distribution, and collaboration to inspire others to create and take action. The benefits to a basic digital media skillset include networking opportunities that open up new doors for collaboration or projects, digital portfolio building, record-keeping for improvement on future projects, and for the sake of preserving your memories.
Subjects for beginners:
- Setting up your social media profile and optimizing your account
- Smartphone photography, videography, and audio capture
- Editing raw content for social media (cropping, clipping videos, basic color editing)
- Telling your story - basic branding guidelines
Subjects for intermediates:
- Social Media Audit - critique of your profiles and content
- Using a DSLR, camcorder, and steadycam for photo/video + other intermediate A/V gear
- Intermediate content editing
- Developing your brand
I have taught these subjects before and would prefer to keep classes small and focus on 1-on-1 and group learning, hands on.
Would love to hear your thoughts. If interested, please be specific about what you would like to learn more about, even if not directly mentioned above. Also welcoming others who have these skills and would like to share them!
-George